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  • June 14, 2011 Launches More than 250,000 African American Historical Records

by Andrés T. Tapia –

Who are we? Where do we come from? What surprises exist in our family backgrounds?

These are the questions that, the online family history resource,  promise to help people answer. And in the spirit of inclusion, they’re ensuring their research casts a wide net to find the historical records of different demographic groups.

Recently the company launched more than 250,000 new historical records that document African American family history. These official records go back to the Civil War and include more than 3.2 million slave records, and thousands of accounts from former slaves. I love this outreach as captured in the following commercial to current and potential African American subscribers that comfortably and inclusively lives out the inclusion paradox of calling out differences.

More than black families will have their eyes opened. According to, one in nine Americans has African roots. And nearly 35 million Americans could find a slave ancestor in their family background. Rest assured, not all of those who find one in their background will be black.

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